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The on-line version of our media kits are designed to provide potential advertisers with all the necessary information they may require.
Should you wish to discuss advertising opportunities please contact us.
Issue | Contents | Deadline Date | Mailing Date |
|---|---|---|---|
FEBRUARY | Banner of Show Sires report, bull selection
performance education, calendar of events
female sale summary, marketing and management industry news and developments | January 15 | January 30 |
MAY | calendar of events, bull sale coverage, annual bull sale summary breeding management, marketing and management industry news and developments | mid April | early May |
AUGUST | calendar of events, summer show coverage
herdsire issue | mid July | early August |
OCTOBER | calendar of events, marketing and management
industry news and developments | late September | early October |
DECEMBER | association news, calendar of events, female sale coverage, marketing and management
industry news and developments | late November | mid December |
AD TYPE | DIMENSIONS & SPECS | BLACK & WHITE | FULL COLOUR |
|---|---|---|---|
FULL PAGE | Finished page size: 8.5″ x 11″ Add 1/4″ per side for bleed to be 9″ X 11.5″ page size Active page area: 7.5″ X 9.875″ | $795 | $1150 |
2/3 PAGE | 5 ” X 9.875″ 7.5″ X 6.5″ | $670 | $925 |
1/2 PAGE | 3.6″ X 9.875″ no bleed 7.5″ X 4.875″ 9″ X 5.125″ w .25″ bleed 3 sides | $530 | $745 |
1/3 PAGE | 2.4″ X 9.875″ 7.5″ X 3.25″ | $380 | $555 |
1/4 PAGE | 3.67″ X 4.875″ 1.8″ X 9.875″ 7.5″ X 2.4″ | $315 | $450 |
1/6 PAGE | 2.4″ X 4.875″ 7.5″ X 1.5″ | $210 | $325 |
1/8 PAGE | 7.5″ X 1.125″ 3.67″ X 2.4″ | $160 | – |
1″ BUSINESS CARD | 2.464″ X 1.047″ (paid in advance one year – $375, discount $25, included in Charolais Banner and Charolais Connection) | $350 | – |
Line Screen – 133 Bleeds – allow 1/4″ extra on each edge NO Agency commission allowed on advertising rates. Ready ads should be sent as a pdf file.
$10 per picture
$25 for each photo taken by a fieldman
All photos should be save at 300 dpi as a JPG
Video by fieldman: $35 per video
Both video & photo by fieldman: $55
Inserts and Catalogue prices upon request. Ad overruns charged cost
A $400 SALE ATTENDANCE fee will be assessed, plus 2 pages in the Charolais Banner or 1 page in the Charolais Connection.
This includes a Charolais Banner fieldman to attend the sale, take pictures, work the ring and submit a sale report to be published in the magazine.
The Charolais Banner cannot be responsible for errors in advertisements received after the advertising deadline.
The Charolais Banner reserves the right to refuse any advertisement. The Charolais Banner is not liable for any charges over and above the cost of the advertisement.
The Charolais Banner is mailed to every Canadian Charolais breeder, an assortment of other cattlemen in Canada, plus international breeders totaling approximately 850 subscribers
The mailing list is 93% Canadian and 7% International. Of the 7% international mailing, 76% is to the United States, the remainder reaches Sweden, Australia, New Zealand, Switzerland, Ireland and China.
The Canadian list breaks down as follows: British Columbia 4%, Alberta 31%, Saskatchewan 24%, Manitoba 15%, Ontario 12%, Quebec 11%, New Brunswick 1%, Prince Edward Island 1%, Nova Scotia 1%.
The Charolais Banner (ISSN 024-1767) is the longest running European beef breed magazine in Canada and the official publication of the Canadian Charolais Association. We publish five printed issues each year and run a digital community, both working in tandem to keep our readers connected and effective in their operations through up-to-date news and producer resources specifically tailored for the Charolais breed.
